About Our Logo
Our logo wants to symbolize a stylization of the Vitruvian Man.
The Vitruvian Man is a design by Leonardo Da Vinci that was most likely made in 1490.
It is currently preserved at the Gallerie Dell’Accademia of Venice Italy but is not shown to public due to its light sensitivity.
As an Italian I always have been fascinated by the work of Leonardo Da Vinci and his way of thinking.
And his Vitruvian man is the ultimate symbol of balance and equilibrium.
Leonardo though was not the only “Vitruvian Man” author.
In fact Leonardo learnt about the principles of Vitruvian man proportions and the idea of man at center of the material world (square) and spiritual one (circle) while visiting a friend of his, Francesco Di Giorgio Martini, who like Leonardo was architect, engineer, painter and sculptor, but also had the fortune of learning Latin and was translating at the time De Architectura of Vitruvius, while Leonardo was by his own admission "homo sanza lettere", had no formal studies.
Francesco Di Giorgio Martini did too a design of the Vitruvian Man as several other architects and artists during Renaissance and beyond.
Vitruvius in his De Architectura Liber Tertium (Third Book) writes about proportionality of buildings and humans. Leonardo on top of his design writes in vulgaris (he was writing right to left) about what Vitruvius wrote.
«Vetruvio, architetto, mette nella sua opera d'architectura, chelle misure dell'omo sono dalla natura disstribuite in quessto modo cioè che 4 diti fa 1 palmo, et 4 palmi fa 1 pie, 6 palmi fa un chubito, 4 cubiti fa 1 homo, he 4 chubiti fa 1 passo, he 24 palmi fa 1 homo ecqueste misure son ne' sua edifiti.
Settu apri tanto le gambe chettu chali da chapo 1/14 di tua altez(z)a e apri e alza tanto le bracia che cholle lunge dita tu tochi la linia della somita del chapo, sappi che 'l cientro delle stremita delle aperte membra fia il bellicho. Ello spatio chessi truova infralle gambe fia triangolo equilatero»
<Vitruvius, the architect, says in his architectural work that the measurements of man are in nature distributed in this manner, that is 4 fingers make a palm, 4 palms make a foot, 6 palms make a cubit, 4 cubits make a man, 4 cubits make a footstep, 24 palms make a man and these measures are in his buildings. If you open your legs enough that your head is lowered by 1/14 of your height and raise your arms enough that your extended fingers touch the line of the top of your head, let you know that the center of the ends of the open limbs will be the navel, and the space between the legs will be an equilateral triangle.>
On the bottom, Leonardo writes:
«Tanto apre l'omo nele braccia, quanto ella sua altezza. Dal nasscimento de chapegli al fine di sotto del mento è il decimo dell'altez(z)a del(l)'uomo. Dal di sotto del mento alla som(m)ità del chapo he l'octavo dell'altez(z)a dell'omo. Dal di sopra del petto alla som(m)ità del chapo fia il sexto dell'omo. Dal di sopra del petto al nasscimento de chapegli fia la settima parte di tutto l'omo. Dalle tette al di sopra del chapo fia la quarta parte dell'omo. La mag(g)iore larg(h)ez(z)a delle spalli chontiene insè [la oct] la quarta parte dell'omo. Dal gomito alla punta della mano fia la quarta parte dell'omo, da esso gomito al termine della isspalla fia la octava parte d'esso omo; tutta la mano fia la decima parte dell'omo. Il membro virile nasscie nel mez(z)o dell'omo. Il piè fia la sectima parte dell'omo. Dal di sotto del piè al di sotto del ginochio fia la quarta parte dell'omo. Dal di sotto del ginochio al nasscime(n)to del membro fia la quarta parte dell'omo. Le parti chessi truovano infra il mento e 'l naso e 'l nasscimento de chapegli e quel de cigli ciasscuno spatio perse essimile alloreche è 'l terzo del volto»
< The length of the outspread arms is equal to the height of the man. From the hairline to the bottom of the chin is one-tenth of the height of the man. From below the chin to the top of the head is one-eighth of the height of the man. From above the chest to the top of the head is one-sixth of the height of the man. From above the chest to the hairline is one-seventh of the height of a man. From the chest to the head is a quarter of the height of the man. The maximum width of the shoulders contains a quarter of the man. From the elbow to the tip of the hand is a quarter of the height of a man; the distance from the elbow to the armpit is one-eighth of the height of the man; the length of the hand is one-tenth of the man. The virile member is at the half height of the man. The foot is one-seventh of the man. From below the foot to below the knee is a quarter of the man. From below the knee to the root of the member is a quarter of the man. The distances from the chin to the nose and the hairline and the eyebrows are equal to the ears and one-third of the face>
Leonardo is not repeating himself! He had just different numbers than Vitruvius!
His opera is an analysis, that proves his different findings based on empirical evidence. And that is why Leonardo was such a giant.
He always measured and tested everything, in order to find ultimate perfection.
Leonardo' Vitruvian Man is an inspiration to work based on data to find ultimate balance to our clients needs.